The Process of Creating
A Design for the 1999 New York Toy Fair
SLG DESIGN & CREATIVE TALENT
210 . 494 . 7373

slgdesign@satx.rr.com

Please click the links below for sketches and drawings. The designs created for this production are the property of SLG Design & Creative Talent and Steve Gilliam. Contact us if you are interested in these or other designs for company. Significant portions of this design were created by Karen Miller in association with SLG Design.

SLG INDEX OF DESIGN

REVISED Starcastle Concept Sketches 11/24

Revised Ground Plan
11/24/98

The new dimensions and placement of the space's colunms have required changes in the preliminary ground plan. Now, the 3-D Castle comes off the wall and disguises the column by wrapping it with castle turets, etc. The client enters from Flowering Secrets through the gothic arch of the stone castle. Inside the client will immediately see a large castle with turets and flags flying high and above the 10' mural wall which is the background. There is "stone" display table to the immediate left as the client enters the room. In front of the elevated castle sit four column display pedistals with banner dressing. ON the way out of the room the client will see another "stone" display table with 2 more product assortment groups.

To the immediate right, as the client enters the room, there is a stone alcove which houses the TV monitor and a computer for the Starcastle CD. This area remains unchanged from the first concept sketches.

The mural which surrounds the room is a pastoral country scene with clouds and birds. It is surround by a border giving the overall feeling of a magic castle storybook. See the example below for reference.

REVISED Castle Drawing
11/24/98

Pastoral mural sample showing bordering devise.
11/24/98

Email: sgilliam@trinity.edu